Department Description:

Public relations is a strategic communication process companies, individuals, and organisations use to build mutually beneficial relationships with the public.

A public relations specialist drafts a specialised communication plan and uses direct and indirect media to create and maintain a positive brand image and a strong relationship with the target audience.

In simple terms, public relations is a strategised process of managing the release and spread of organisation-related information to the public to maintain a favourable reputation of the organisation and its brands. This process focuses on –

  • What information should be released,

  • How it should be drafted,

  • How it should be released, and

  • What media should be used to release the information (usually earned or free media is used for the same)

Internship Duration: 90 Days (3 Months)

 

Work Location: Work From Home

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